madebyfn — Product Engineering Studio

Senior engineers,
serious software.

Two engineers. One focused team. We take complex digital products from concept to production — without the agency overhead, the account manager, or the handoff delays.

Available for new engagements · Q1 2025

London, UK · EST. 2022
— Capabilities

What we build.

All services

From technical spec to production system. We take full ownership of complex digital products — architecture, implementation, and delivery.

Technologies

ReactNode.jsNestJSPostgreSQLAWS

— The Studio

You work with the people building your product.

nad

Nad Ghantous

Front-End & Mobile App Engineer

Software Engineer with a passion developing mobile applications and AI Solutions. Scientist. Researcher. Mentor.

— Technology

A deliberate stack,
not an exhaustive one.

Frontend

  • React
  • Next.js
  • Astro
  • TypeScript
  • Tailwind
  • Framer Motion
  • Design Systems
  • WebGL

Backend

  • Node.js
  • NestJS
  • .NET
  • Python
  • REST / GraphQL

Mobile

  • React Native
  • Expo
  • iOS
  • Android
  • Fastlane

Data

  • PostgreSQL
  • Redis
  • MongoDB
  • Supabase

AI

  • OpenAI
  • Anthropic
  • LangChain
  • LlamaIndex
  • Pinecone
  • AI/LLM

Commerce

  • Shopify
  • Hydrogen
  • Stripe
  • Algolia

Infrastructure

  • AWS
  • Vercel
  • Cloudflare
  • Docker
  • CI/CD

CMS

  • Sanity
  • Contentful
  • Payload

Design

  • Figma API
— How we work

A process built
for serious work.

  1. 01Discover

    We map your domain, users, constraints, and goals. No assumptions. Two days of questions before a single technical decision.

  2. 02Architect

    We design the system before building it. Data models, API boundaries, infrastructure decisions, technology choices — documented clearly.

  3. 03Prototype

    Critical paths tested before they are built at scale. We validate product decisions early when changes are cheap.

  4. 04Build

    Iterative two-week cycles. Regular demos. Continuous deployment. You always have working software to evaluate.

  5. 05Launch

    Production readiness includes monitoring, alerting, documentation, and knowledge transfer — not just deployment.

  6. 06Iterate

    Software is never finished. We support post-launch evolution, performance improvements, and feature development.

— The model

Small team.
Senior execution.

AspectTraditional Agencymadebyfn
CommunicationAccount manager → PM → Lead dev → Your teamYou → Marcus & Soren
OwnershipDistributed across roles, accounts, and timezonesFull. Both engineers own the outcome.
Decision speedApproval chains, scope calls, change requestsSame conversation, immediate resolution
Senior involvementSeniors pitch. Juniors build. You find out late.Senior engineering throughout. Always.
Product thinkingDeliver the spec. Ask no questions.Challenge assumptions early. Ship better products.
— Start here

Have something
ambitious in mind?

We take a small number of projects each quarter. Tell us about yours — we will respond within 48 hours with honest thoughts on whether we are the right fit.

Available · Responding within 48 hours